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avatar for Marc Scarpa

Marc Scarpa

Simplynew
Founder
Marc Scarpa is a veteran Director and Executive Producer of live participatory media. His most recent credits include The Allstate Fan Fest with Imagine Dragons, the Covered California Campaign, a 12-hour live participatory broadcast to raise awareness for the Affordable Care Act, the Time Warner Cable Sports second screen app for a major sports brand, The X-Factor’s Pepsi Digital Pre-Show and Second Screen Experience, The Global Citizen Festival, Incubus HQ Live, GRAMMY LIVE!, Earth Day Network’s Earth Day Live! Concert on the National Mall (2008-2012) and MySpace LIVE!. In 2011, he launched VidBlogger Nation, the first participatory media television channel in association with Comcast’s X-Finity On Demand.

Scarpa has directed Grammy Award winning artists John Legend, 50 Cent, Alicia Keys, Beastie Boys, Elton John, Moby, Steve Aoki and many others. Additionally, he produced and directed several pioneering “firsts” for the live participatory programming genre including Townhall with President Clinton, Woodstock ’99, The Tibetan Freedom Festivals and HSX/Excite
Rocks the Oscars featuring Beck.

Prior to Simplynew, Scarpa was the architect for New York City Hall’s Mayoral Blue Room multi-platform broadcast facility and served as the original New York Bureau Chief for C|NET networks where he co-developed C|NET’s early VOD deployment strategy and produced CNET’s
first live webcast from the 1997 PC Expo.

Scarpa is a featured speaker with NATPE, X-Summit and Digital Hollywood and is recognized as one of Silicon Alley Reporter’s Top 100. His productions have received honors from the Webby Awards, Social TV Awards and the Cannes Lions International Festival of Creativity.

Scarpa is a national board member and founding New York committee chair for the Producers Guild of America New Media Council. Personally, he is a partner with Lifebeat – The Music Industry Fights AIDS, a member of the Global Advisory Committee for Earth Day Networks and a member of the Gate Leadership Council.