Chick Foxgrover leads the outreach to digital professionals in advertising, focusing on the discovery of important advances in digital marketing and creative technology and innovation practices. He also serves 4A’s members with creative technology insights and best practices, participates on digital cross industry initiatives, and consults on technology and member experience strategy for the 4A’s.

Foxgrover joined the association in 2008 as Senior Vice President, Chief Technology Officer, with responsibility for information technology, digital strategy and practice as well as overseeing the upgrade and modernization of the association’s technology and digital presence.

He brought together the expanding community of creative and digital technologists with the creation of the 4A’s Creative Technology Committee and in 2011, launched CreateTech, the premier annual conference focused on the rapidly advancing field of creative technology in advertising and marketing.

Foxgrover also speaks at other digital and technology conferences such as CES, SXSW and AdTech and works with technology and future-oriented organizations on behalf of the association and the industry.

Previous to joining the 4A’s, Foxgrover was senior vice president and managing director of Interactive, Wechsler Ross & Partners, managing relationships with Fortune 100 financial services clients; vice president and director of Creative Technologies, Foote Cone & Belding, New York, working with AT&T, Citibank, Chase and others; and was the first director of Desktop Publishing Technologies for Citibank. He also cofounded Foxpath IND, a digital content consultancy.