Infinity Film Festival Beverly Hills (IFF): LEARN: New Formats of Mobile Storytellin...

LEARN: New Formats of Mobile Storytelling with Guy Shalem

Guy Shalem embracing mobile to enhance film narrative rather than view it as an obstacle to overcome. Bailey Rosser translating complex audience data into effective creative strategy and optimized mobile viewing experiences.— Drew Pokorny identifying the story elements that are absolutely necessary (and the elements that must be cut) in unscripted reality for the mobile viewer to stick around, subscribe and watch episode after episode.

Moderators

Adam Brenner

Emerging Platforms Consultant

Adam helps brands discover, understand, and leverage emerging platforms. After building trend intelligence at Omnicom agencies OMD and sparks & honey, Adam led marketing and partnerships for VR/AR high-end graphics company OTOY. Adam is now an innovations consultant focusing on new... Read More →

Speakers

Drew Pokorny

Showrunner, Vertical Networks

Starting in sketch comedy at The Groundlings and The Comedy Central Stage, Drew Pokorny began as a comedy writer & performer. He joined SiriusXM’s daily two hour celebrity talk show Dirty Pop with Lance Bass as head writer and on-air personality and finished his run as the program's... Read More →

Bailey Rosser

Director of Audience Development, Vertical Networks

Bailey Rosser, Director of Audience Development and Head of Content, Vertical NetworksBailey Rosser is the Director of Audience Development and Head of Content at Vertical Networks, the world’s leading mobile-first content studio that produces daily editorial and video properties... Read More →